Which translation services provider is starting 2018 at the top of Google?
Welcome to our third SERPs report on the search term ‘translation services’. The past two months have shown us the sometimes volatile nature of search engine ranking – this month however, shows us something completely different.
But before we delve into the top 5 ‘translation services’ website pages for Google.com and Google.co.uk, a quick SEO lesson!
The Importance of Title Tags
As part of our array of wonderful services for translation companies, we provide SEO Audits to check that our clients’ websites are fit for SEO-purpose. A common problem we often find is missing title tags or poorly written title tags.
What is a title tag?
A title tag is a simple bit of HTML in each website page that informs search engines about the content on your site. It is usually the piece of text that Google, for example, will show in search engine results as per the purple text below for our website.
Now have a look at the title tags used by some of the top LSPs for their SEO as per our January 2018 SERPs report.
Can you see the common thread?
If you want to rank for ‘translation services’, you need those words in your title tags – it is an absolute must. Can you see one of the top 20 who do not have it in their title tag?
So, always make sure you have the words you want to rank for in your page title tags.
Now back to business…
Top 5 Websites Ranking for ‘Translation Services’ on Google.com (Jan. 2018)
- One Hour Translations overtake GTS to go into #2
- Day Translations jump from #8 to #4
- Morning Translations lose one of their page listings
- Transperfect go from #9 to #7
- Capita leap to #9
- JR Language make serious inroads going from #17 to #10 and #11
- Welcome to Minnesota Translations and Universal Translation Services who join the top 20 this month.
….and over in the UK?
Top 5 Websites Ranking for ‘Translation Services’ on Google.co.uk (Jan. 2018)
Unlike the .com rankings – everything for the top 20 of .co.uk rankings has remained exactly the same – no movement, not a peep, nada.
Download your copy of our ‘Translation Services’ SERPs report for free!
Ready to dig into the details?
For now, we’re giving the report away for free.
Simply click here: TranslationServices_Google_SERPs_Jan2018 to grab a copy.
It is a simple, clean Excel file giving you all the data from the 16 SEO metrics mentioned in our first report in November 2017.